Category Archives: Business Development

Jun 02 2016

PROTRADE United

Developing your Customer Avatar

We’ve spoken about knowing your ideal customer and by now you may have a good idea of your target market; age range, economic status, etc, however there is still a vagueness here that may allow you to stray from your marketing objectives- you drew these lines for a reason, don’t colour outside them ...

May 05 2016

PROTRADE United

Stand Out From the Competition

Stand Out From the Competition Why should customers buy from you rather than your competitors, doing it themselves or doing nothing at all? Before you can answer this you need to know your competitors (find your competitor analysis template here). How do you compare? What makes you more unique, more...

Apr 21 2016

PROTRADE United

Simple Low Cost Ways to Instantly Improve Your Brand

Your brand is so much more than just your logo; it is the key personality attributes of your business and is reflected in everything you and your team do. The perception that potential customers have of your business from the first point of contact will directly influence their decision whether or n...

Apr 14 2016

PROTRADE United

Maximise Efficiency Within Your Team

Without doubt one of the key areas in your business where you can increase efficiencies is with your team and their performance – both as individuals and as a team. Recent statistics show that most employees are only 69% efficient in their roles on a day to day basis. This means that the average wor...

Mar 31 2016

PROTRADE United

Top Apps to Increase Efficiency in Your Business

Making the most of your time and energy has never been more important. By utilising a few key programs or apps, you can easily turn your smartphone or tablet into a remote office, increasing efficiency and keeping you on top of all aspects of your business. Here are just a few of the top tools [&hel...

Mar 24 2016

PROTRADE United

5 Habits to Double Your Personal Productivity

I would like to share some rituals that I’ve used personally to do my best work and drive excellent results. Some of these rituals are a little strange, however they have also helped many clients at PROTRADE United multiply their personal productivity, grow their business wealth, positively influenc...

Mar 17 2016

PROTRADE United

Hiring Quality Staff

The reality is that it is becoming more and more difficult to find quality staff. Many employers are hiring in a hurry out of fear of being short-staffed, however, having the wrong person on the team can cause more challenges and cost more in the long term. Having a strong recruitment strategy in pl...

Mar 10 2016

PROTRADE United

Improving Leadership in the Workplace

Your business isn’t run by business, its run by people, first and foremost by YOU! Whether you like it or not, believe it or not, you have created what’s around you. If your business is running exactly the way you like it, achieving the dream, growing, developing whatever your vision is – well done,...

Mar 03 2016

PROTRADE United

Is Your Team Ready for Training?

Having worked with hundreds of organisations over the last 13 years, what we have observed is that some people in the organisation are excited about the training, others are ho-hum – take it or leave it, and others rebel against any type of training. These differences can be broken down into percent...

Nov 10 2015

PROTRADE United

Building Strategic Partnerships

Strategic partnerships/alliances are critical elements to many business strategies. No business can do everything, so alliances become a powerful means of enriching the solutions and value you provide to your customers.